Young Entrepreneurs Shine at ‘The Journey of an Idea’ Finale

Carrick-on-Suir came alive with energy and innovation on Friday, 16 May, as over 40 secondary school students presented their business concepts at the finale of Die Reise einer Idee Student Entrepreneurial Programme, hosted at the Carraig Hotel.

Organised by Entdecken Sie Carrick-on-Suir in partnership with local schools, the programme empowers students to develop entrepreneurial thinking, collaboration, and real-world problem-solving skills—while also nurturing pride in their town and its future.

With a €5,000 prize fund on offer, students impressed judges with ideas demonstrating innovation, feasibility, creativity, and community impact. Representing all three local secondary schools, participants pitched to a distinguished panel featuring economist Jim Power; AI and tech entrepreneur Geraldine Magnier; arts and culture coordinator Luke Currall; and Tina Mulhearne, Student Enterprise Officer with Tipperary County Council.

Winners on the Day:

• 1st Prize (€2,000): Danny Nugent Hurley Repairs – Danny Nugent’s sustainable, skill-based approach to sports equipment repair.

• 2nd Prize (€1,000): Jodie Bourke – Stylish handmade accessories business, combining flair and business instinct.

• 2nd Prize (€1,000): Traverse Carrick – Shea Foley, Rivers Briscoe, Leon Foley, and Eoin Ruane for their innovative tourism and trails app.

• 3rd Prize (€500): Declan Purvis – Affordable, professional graphic design services for small businesses.

• 3rd Prize (€500): Kevin Jones & Craig – A local photography venture showcasing strong storytelling and market potential.

• Highly Commended – Outstanding Effort: Ruby Behan for her Re-turn Bins Initiative supporting River Rescue through recycling.

• Highly Commended – Exceptional Presentation: Cody Heffernan & Jesse Ayo Vaughan for their creative Escape Room learning concept.

The morning included project showcases, student-judge Q&As, and certificates of participation for all students.

“This isn’t just about starting businesses,” said Sarah-Jane Cleary, Manager at Explore Carrick-on-Suir. “It’s about giving young people a voice, a platform, and the belief that their ideas matter. This initiative has inspired me deeply—we’re only getting started.”

Judge Geraldine Magnier, Co-Founder of Idiro Analytics and Businesswoman of the Year 22/23, reflected on her Carrick-on-Suir roots, encouraging students to trust their instincts and continue shaping the town’s future.

Die Reise einer Idee is part of a five-year vision to grow youth entrepreneurship across the region—building community, confidence, and capacity, one idea at a time.